Zukor Marketing

Marketing Strategy & Planning - developing precise methods of achieving specific marketing goals through understanding the client’s business, customers and goals

Internet Marketing - leveraging the Internet to achieve marketing goals using various methods including search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, e-mail marketing, and Web 2.0 techniques

Web 2.0 Marketing - customized web-based communities, social-networking sites, video-sharing sites, wikis and blogs in order to achieve defined marketing goals

Viral Internet Marketing - online marketing techniques that self-perpetuate through inherently interesting content including video clips, interactive Flash games, branded software, unique images or text messages

Media Planning - determining the right types of promotion and advertising vehicles, such as print, direct mail, radio, TV, Internet, and others, to achieve a specific marketing goal

Market Research - use of qualitative or quantitative techniques to better understand a marketing goal, such as surveys and focus groups